ВЛИЈАНИЕТО НА СТЕПЕНОТ НА ОБРАЗОВАНИЕ, ВИСИНАТА НА ЛИЧНИОТ ДОХОД И ОБЛАСТА НА РАБОТА ВРЗ НАЧИНОТ НА ОДНЕСУВАЊЕ ПРИ КУПУВАЊЕ

Abstract

The purpose of this research was to measure the degree of education, the level of salary and the fi eld of work on buyer’s habits. The research was done on a specifi ed sample of employees in ProCredit bank-Stip, Stopanska Banka-Stip, MAVIS confection and Gradska Bolnica (City hospital)-Stip. As a measure instrument inquiry was taken - anex. The inquiry was done on 108 questioners, from which 42 employed in confection, 30- in a bank and 36 in a hospital. The result showed that the way of acting during shoping, categorized in type A and type B, is parallel with the education degree, the level of salary and the fi eld of work. Although this research shows connection between the researched factors, the results can not be generalized because the infl uence of other factors can not be excluded.