FACTORS INFLUENCING INTENTIONS IN HOTEL SELECTION: MILLENNIALS’ PERCEPTION

Authors

  • Cvetanka Ristova Maglovska Faculty of tourism and business logistics, Goce Delcev University, Stip, R.N. Macedonia
  • Tanja Angelkova Petkova Faculty of tourism and business logistics, Goce Delcev University, Stip, R.N. Macedonia
  • Martin Dzambaski Faculty of tourism and business logistics, Goce Delcev University, Stip, R.N. Macedonia

DOI:

https://doi.org/10.46763/YFNTS2471126rm

Abstract

Each choice of hotel selection is never made at random; rather, they are the result of a calculated relationship between several factors that influence a guest’s tastes. The complex and fascinating maze of guest behaviour in hotel selection choosing goes from the tempting appeal of positive online reviews to the subtle influence of pricing methods. Every step a guest takes as they make their way through the vast number of alternatives offers a new level of significance which influences the final decision. So,
what truly influences the selection of the ideal hotel accommodation? 

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Published

30.05.2024

How to Cite

Ristova Maglovska, C., Angelkova Petkova, T., & Dzambaski, M. (2024). FACTORS INFLUENCING INTENTIONS IN HOTEL SELECTION: MILLENNIALS’ PERCEPTION. Challenges of Tourism and Business Logistics in the 21st Century, 7(1), 126-131. https://doi.org/10.46763/YFNTS2471126rm