ANIMATION OF VISITORS DURING THEIR TOURIST STAY IN THE EAST REGION OF R. MACEDONIA
This research has scientific and practical purpose. The scientific objective refers to certain theoretical knowledge of animation visitors during the tourist stay in East Region of R. Macedonia, a practical goal is related to particular implementation of the theoretical knowledge in practice.
The subject of this research is: „The animation of visitors during the tourist stay in East Region of R. Macedonia “. In the subject of this research three terms are analyzed in order to become operational: animation in tourism, animation programming and East Region of R. Macedonia.
In this research we used the following methodological techniques: a survey, the scaling method and statistical method.
Key words: tourism, tourism offer, programing of the animation content, international tourism market