THE ROLE OF THE MANAGEMENT IN THE SUCCESSFUL WORKING OF THE FINANCIAL INSTITUTIONS
While analyzing today’s reality we can notice a lot of financial institutions that make very high profits, but at the same time also a lot of financial institutions that have big deficits. The essential difference between the successful and unsuccessful financial institutions is exactly in the role of the management. Consequently, the meaning and the effect of the management is very important. The management is a generic activity, function and knowledge, specific and appropriate instrument of every institution, regardless of its mission. The management of the financial institutions is a process that coordinates the activities in order to achieve the goals of the financial institutions. The financial institutions are mediators in the process of connecting and transferring the financial assets between the scarce and the deficient sectors. Financial markets are allowing the financial institutions to offer valuable public services and also to achieve their goals, which is profit-making. In the paper is completed a theoretical elaboration and empirical research, which is presented tabular, graphical and with calculated x2 test.